CustomInk Vs Vistaprint – Which One is Better?

customInk vs vistaprint

I believe custom t-shirts are more than just clothes. They’re walking billboards for your team spirit, a canvas for your inner artist, or a way to commemorate special occasions. But a quality shirt is just as important as your graphics.

When it comes to ordering personalized t-shirts, you see an infinite sea of options, and picking the right platform can feel overwhelming. This is where CustomInk VS Vistaprint comes in handy.

CustomInk and Vistaprint are well-known players in the custom printing market, but they each bring unique features to the table. I will help you navigate their strengths, weaknesses, customization options, services, and ultimately choose the champion for your custom t-shirt needs. Let’s create something New!

Overview of Custom Printing Needs

Before we step ahead in the comparison between CustomInk and Vistaprint, let’s take a moment to understand the importance of custom printing for businesses and individuals alike. In today’s competitive market, standing out from the crowd is a basic need, and custom printing allows you to do just that.

Plus, whether you’re promoting your brand or celebrating a special occasion, custom-printed products help you make a lasting impression.

Just to give you an overview of Customink vs Vistaprint, CustomInk prides itself on its user-friendly design tool and unparalleled customer service. With a wide range of customizable products and a focus on quality, they have built a reputation for excellence in the industry.

On the other hand, Vistaprint offers a more budget-friendly option with a diverse product selection and impressive design capabilities.

So, whether you’re a business owner looking to create professional branding materials or an individual needing personalized merchandise, CustomInk, and Vistaprint are both excellent choices. It’s time to weigh the options and select the perfect custom printing partner for your needs.



When it comes to custom printing, CustomInk stands out from the crowd with its impressive range of features and services. Their user-friendly design tool makes it a breeze to create eye-catching designs, even for those with limited design experience.

Specializes in creating custom apparel and accessories, offering a user-friendly platform specifically designed for designing and ordering personalized t-shirts. They emphasize high-quality materials, detailed printing techniques, and a focus on customer service.

Most expert recommend CustomInk to business owner or an individual looking to create personalized items, CustomInk has got them covered.


While CustomInk offers a premium custom printing experience, Vistaprint caters to those looking for a more budget-friendly option. Although it’s an affordable option but still its a well-established online printing company catering to a broader range of printing needs, including custom t-shirts.

With frequent promotions, Vistaprint offers a wider variety of products and potentially lower upfront costs. From business cards and flyers to signage and promotional items, Vistaprint has a solution for all your printing needs.

Their easy-to-use design tool allows you to create professional-looking designs with just a few clicks, even if you have little to no design experience. Vistaprint’s pricing structure is designed to fit various budgets, making it an attractive choice for individuals and small businesses.


Quality Showdown


Both platforms offer a variety of t-shirt materials like cotton, polyester blends, and performance fabrics. While both use reputable brands, CustomInk often boasts a slightly wider range of premium options.

From t-shirts and hoodies to hats and drinkware, you can find everything you need to bring your creative visions to life. CustomInk’s commitment to quality is evident in their materials and attention to detail in their printing process. But don’t worry; Vistaprint also offers good-quality material.

Printing Techniques 

Both utilize industry-standard printing techniques like screen printing and direct-to-garment (DTG). In terms of customization options, CustomInk offers a wide range of choices. Their design tool allows you to upload your own unique artwork or choose from their extensive library of images and fonts.

Their intuitive and easy-to-use design tool allows you to create professional-looking designs without design experience.


Both offer generally good durability. But according customer’s reviews, CustomInk’s products are made to last, ensuring that your custom designs will stand the test of time and might hold up slightly better to washing and wear over time. Vistaprint’s durability is also acceptable for its users.

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Design Mastery

User Interface

CustomInk’s interface is specifically designed for creating custom t-shirts, offering a user-friendly and intuitive experience for beginners. Vistaprint’s interface is more versatile, catering to broader printing needs, but it might require a bit more navigation for t-shirt design specifically.

Design Tools 

CustomInk provides a wider range of pre-designed templates and clipart specifically for t-shirts, making it easier to find inspiration and personalize your design. Vistaprint offers a more generic selection of design tools.

Customization Options

While their customization options may not be as extensive as CustomInk’s, Vistaprint still offers plenty of flexibility when it comes to personalizing your prints.

Vistaprint also offers a wide range of templates and design elements that can be easily personalized to suit your brand. Whether you’re looking for a sleek and modern design or something more playful and vibrant, Vistaprint has the tools to bring your vision to life.

Both platforms allow uploading your own designs and customizing colors and text. However, CustomInk offers additional features like detailed color matching and bulk editing for larger orders.


Services And pricing

Pricing Structure 

When it comes to pricing, CustomInk and Vistaprint have different approaches. CustomInk focuses on providing a premium experience, which is reflected in its pricing. While their products may be slightly more expensive than Vistaprint’s.

It’s important to consider your budget and the value you place on quality and customer service when comparing the pricing of CustomInk and Vistaprint.

While CustomInk may be more expensive, their exceptional service and attention to detail may be worth the investment for those looking for a premium printing experience.

Minimum Order Quantity

CustomInk generally requires a minimum order quantity, while Vistaprint might offer lower minimums for specific promotions or products. This limitation should not bother individual cases but is thoughtful for companies or bulk orders.

Talking about orders, I guess the turnaround time shouldn’t be neglected. CustomInk offers a range of delivery options, including expedited shipping for those who need their prints quickly. Vistaprint also provides fast turnaround times, ensuring that your prints are delivered in a timely manner.

Value for Money

Both platforms can offer good value for money depending on your specific needs and priorities. CustomInk might be better for high-quality, premium designs, while Vistaprint might be suitable for smaller, budget-conscious orders.

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User Experience


Both CustomInk and Vistaprint are responsive platforms, meaning their websites and design interfaces are optimized to adapt and function well across different devices, including phones, tablets, and desktops.

But generally, desktops offer a more comprehensive view of design tools, color options, and product details. Meanwhile, phones have a simplified interface to ensure smooth navigation on smaller screens.

Customer reviews suggest CustomInk might have a slight edge in responsiveness and overall customer service satisfaction.


Additional Resources 

CustomInk provides an extensive design guide, video tutorials, and a blog, while Vistaprint offers a help center, design tutorials, and a blog. While neither platform has downloadable manuals, their comprehensive FAQs, video tutorials, and customer service can guide you.

CustomInk provides extensive design guides and resources specifically for creating custom t-shirts, which may be helpful for beginners. You can also seek online help from peers and forums.

Warning: Online communities might offer user-generated content but use them cautiously as the information might not be officially supported.

Customer’s Support

One of the standout features of CustomInk is its unparalleled customer service. Their team of experts is available to assist you every step of the way, ensuring that your custom printing experience is seamless and enjoyable.

CustomInk’s customer service is second to none, from design assistance to order tracking. Vistaprint also offers customer support, although the level of assistance may vary depending on the complexity of your needs.

Customer Reviews and Testimonials

CustomInk has built a reputation for excellence in the industry, with many customers praising their exceptional customer service and high-quality products. Their attention to detail and commitment to customer satisfaction are frequently mentioned in customer reviews.

Vistaprint also has a large base of satisfied customers, particularly those who appreciate their affordable pricing and user-friendly design tool. Many customers have praised Vistaprint for its quick turnaround times and the quality of its prints.

Case Studies and Success Stories

Let’s talk about their achievements and progress. In addition to customer reviews, case studies and success stories can provide valuable insights into the capabilities of CustomInk and Vistaprint.

These stories highlight real-world examples of how these printing providers have helped businesses and individuals achieve their goals. CustomInk has an impressive portfolio of case studies, showcasing its ability to deliver high-quality prints for various purposes.

vistaprint success

From helping businesses create cohesive branding to supporting charitable causes with custom merchandise, CustomInk has repeatedly proven they are a reliable partner for custom printing needs.

Vistaprint also has a collection of success stories featuring businesses that have achieved great results with their prints. These stories highlight Vistaprint’s products’ versatility and ability to help businesses make a lasting impression.

CustomInk Success

Which One To Choose in Customink Vs Vistaprint

Choosing the right platform for custom t-shirts can differentiate between a head-turning design and a disappointing outcome. And naturally, you don’t wanna see people say boo on your design. So here’s what you should consider.

Business and Purpose

For established businesses prioritizing premium quality, consistent branding, and dedicated customer service, CustomInk might be the better choice. They offer a focus on high-quality materials, detailed printing techniques, and personalized support.

However, If you’re a start-up or small business with a budget focus, Vistaprint could be a good option. They often have promotional pricing and potentially lower minimum order quantities.

Design and User Experience

For those who prioritize easy-to-use design tools and a user-friendly interface, CustomInk might be ideal. Their platform is specifically designed for creating custom t-shirts, offering a smooth and intuitive experience.

My advice: If you are a beginner with very little knowledge about designing, creating and how-it-works, go for CustomInk.


Next, if you’re on a tight budget and value flexibility, Vistaprint could be suitable. They offer frequent promotions and lower upfront costs, but design tools might be less user-friendly.

CustomInk excels in premium materials, detailed printing, and a smooth user experience. However, this often comes with a slightly higher price tag but trust me, its totally worth it!

Consequences of Choosing the Wrong Platform

Quality Concerns:

  • Lower Quality Materials: Choosing a platform focused on affordability (Vistaprint) for a high-quality project might result in t-shirts with lower-grade cotton or synthetics that feel cheap and uncomfortable.
  • Faded or Cracked Prints: Opting for a platform with less robust printing techniques could lead to prints that fade quickly after washing or crack easily, diminishing the overall look of your t-shirt.

Design Disappointment:

  • Design Difficulties: If you’re a beginner and choose a platform with a complex interface (Vistaprint), you might experience frustration and difficulty creating your desired design. Limited design templates and clipart options could further restrict your creative vision.
  • Inconsistent Branding: Choosing a platform with limited color customization options might prevent you from accurately replicating your brand colors, resulting in inconsistent branding on your t-shirts.

Customer Service Frustration:

  • Limited Support: Choosing a platform with less personalized customer service (Vistaprint) could leave you unsupported if you encounter issues with your order, like misprints, sizing errors, or delays.
  • Difficulties with Returns: Platforms with strict return policies might make it difficult to return or exchange unsatisfactory t-shirts, leaving you out of pocket and with unusable products.

If you want to check out some more options, I have got Gelato vs Printful.

FAQs: Customink Vs Vistaprint

Can I upload my own design to both platforms?

Yes, both platforms allow uploading your own designs and customizing colors and text for your customized t-shirt.

Does either platform offer eco-friendly t-shirt options?

Yes, both platforms offer some options for eco-friendly t-shirts made from organic cotton or recycled materials. However, the selection might be limited, so it’s important to check their specific offerings.

Can I get custom embroidery on my t-shirts through either platform?

Currently, neither platform offers custom embroidery options. They primarily focus on printing techniques like screen printing and DTG.

Does either platform specialize in specific types of t-shirts?

CustomInk offers a wide spectrum of t-shirt styles, including performance fabrics and vintage designs, while Vistaprint focuses more on standard t-shirt options.

Does either platform offer any dropshipping or wholesale options?

Neither platform offers true dropshipping or wholesale partnerships for reselling their custom t-shirts. However, they do offer bulk order discounts, which might be beneficial for purchasing t-shirts to sell.

Conclusion: Customink Vs Vistaprint

In conclusion, CustomInk VS Vistaprint offers unique features and services catering to different needs and budgets. CustomInk wins by providing a premium custom printing experience with exceptional customer service and a wide range of customizable products.

Conversely, Vistaprint offers a more budget-friendly option with a diverse product selection and impressive design capabilities. By carefully evaluating these aspects, you can make an informed decision that aligns with your custom printing needs.

Bahaar Abdullah

Juggling words and coffee cups, I'm the content executive behind the Hustlers Guide — crafting magic that entertains, educates, and caffeinates your hustle!

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